Just-B Packaging Design

Just-B is an exciting new health and sports supplement that harnesses the power of beetroot to boost energy levels during sport and everyday life.

The brief was to devise a product container that was ergonomical, reusable and attractive. The lid has been designed to be removed using one hand, by inserting the thumb and lifting, this makes the product easy to use while practicing sports such as cycling. The shape of the tube is based on a triangle making it modular and economical in bulk packages.

The branding was designed by Fourleaf Ltd.

Disciplines: Packaging Design, 3D
Software: C4D, Illustrator, Photoshop