Young’s love rugby, and so do a lot of their punters. That’s why they always go to town when promoting the 6 Nations.
As rugby is a very physical sport, there is plenty of sensations involved. So the idea of using 6 senses to promote the 6 Nations seemed perfect.
Disciplines: Print, Branding & Identity, Web & Digital
Software: Photoshop, Illustrator, Indesign